Loova

Loova is an AI creative platform for generating and editing images and videos. Its listed workflows include text-to-video, image-to-video, reference-to-video, text-to-image and image-to-image creation. The service also offers advertising tools and an Infinite Canvas for organizing a project.

Plan scenes and refine media

Infinite Canvas includes script and storyboard creation, character views and video-segment editing. The publisher presents it as a place to organize scenes and explore visual directions. That is relevant to a creator developing several related shots, rather than only producing a single image or clip.

The site lists multiple image and video models, including Seedance, Kling, Wan, PixVerse and Nano Banana options. It also labels Kling 4.0 as coming soon, so that announcement should not be read as a currently available generator. Specific duration, resolution and reference capabilities vary by the model described on the page.

For a project using recurring characters or product details, inspect the output at each stage. Reference inputs and editing controls are documented features; the captured source does not establish that they preserve every detail reliably across a sequence.

Build product and advertising content

Loova's Product Video Ads and Ads Studio target product ads, UGC-style videos and avatar-based creative. The platform also offers templates and effects. A marketing team can use those as starting points for visual concepts, then review product appearance, wording and scene details before using the result.

The page advertises conversion and speed benefits, but this overview does not treat those as demonstrated campaign results. The documented scope is generation, editing and planning, rather than evidence of a particular advertising outcome.

Credits, model access and parallel generation

The plan comparison lists monthly credit allowances of 300 on Lite, 1,200 on Pro, 3,000 on Max and 8,000 on Ultimate. Lite restricts model access, while higher tiers list wider image, video and editing access. Plans also differ in how many image and video jobs can run concurrently.

Unlimited-generation offers are tied to named models, output conditions and stated time periods. Confirm those conditions and the current billed amount before purchase. The captured FAQ lists questions about credit rollover, renewal and commercial use without their answers, so those terms remain details to verify directly.